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Plano Voters Reject Venue Taxes for Proposed Stars Arena

Proposition A would have authorized Plano to impose several taxes tied to hotels, vehicle rentals, event parking, admissions and use of the facility by major league teams. The revenue would have helped pay the city’s share of a planned arena and entertainment complex at Willow Bend’s Shops.

The measure allowed for a hotel tax of up to 2%, a rental levy on short-term vehicle use of up to 5%, a charge of up to $3 for each vehicle at event parking, and an admissions levy of up to 10% of ticket prices. It also included a facility-use tax of up to $5,000 for each game played at the venue by a major league team.

Plano representatives have said the levies would be charged on particular transactions and would leave the city’s existing property tax rate unchanged. The potential funding arrangement also includes commercial property tax revenue from a designated redevelopment zone near Willow Bend.

Opponents raised concerns about the project’s financial effects, traffic, parking and noise. Some residents also worried that improvements to the arena site could eventually lead to property tax increases. City officials have studied roadway improvements and other steps to address concerns.

Mayor John Muns said the redevelopment remains an important opportunity and that the city would consider what comes next while managing taxpayer dollars responsibly. He has said the development could proceed despite the vote, with Plano exploring other funding sources. The city has described the ballot measure as a decision on authorizing the venue taxes, not a direct vote on whether the arena will be built. The proposed arena could be ready for the opening of the 2031 season.

Reported by FOX 4 Dallas-Fort Worth, CBS Texas.

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