Huang Used Crisis PR Firm Before Admitting to Affair

Nvidia CEO Jensen Huang had been working with crisis communications firm Heller since at least October 2025, about a year before he publicly acknowledged an extramarital relationship with Alice Huang, a former executive at Singapore-based chip buyer Megaspeed. Two people familiar with the arrangement said Heller handled communications behind the scenes for Huang.

The firm, founded by Risa Heller, has represented people facing personal controversies, including former congressman Anthony Weiner and chef Mario Batali. Its early work for Huang was understood to include matters involving his family and their philanthropic efforts. Heller’s team regularly communicated with Huang and Madison, his daughter and a Nvidia product marketing director whose role at the company has become more prominent. It is unclear whether the firm’s initial work involved the affair.

Huang’s connections to Megaspeed and Alice became public in an October 2025 New York Times report that raised questions about whether the company’s subsidiaries were helping Chinese firms bypass US export controls. In the last days of October, Nvidia’s in-house communications staff had been instructed to bring Heller into media questions concerning Huang, whether personal or business-related.

US intelligence officials have determined Alice Huang is a Chinese government spy. Huang initially described his interactions with her as routine business. On November 8, 2026, he told Nvidia employees he had been unfaithful to his wife and apologized to her, their children and staff.

Nvidia’s board has announced an independent investigation into Huang’s conduct. It stated that it saw no basis to suspect any breach of national security or confidential company information. Nvidia did not immediately respond to a request for comment, and Heller referred inquiries to the company.